SEO Resouces

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localwebdesignandseo.com Local Web Design and SEO – If you are not on the 1st page of Google Local Search Results, you are losing potential new customers every day. Contact us today for a FREE Website and SEO Consultation. We can also help you with other Small Business Online Marketing Strategies. Even the best designed websites are worthless without visitors. That’s why we utilize the most effective traffic generation strategies on behalf of our clients. We help you dominate the local search engine results to bring you targeted traffic that is profitable for your business. Contact Us Now at 303-501-9250 * FREE — No-Obligation Phone Consultation * FREE — Local Marketing & SEO eBooks * FREE — Hosting for any Website we Design and Optimize for your Small Business * FREE — Keyword and Competitor Analysis

Technorati Tags: google places, Local Business, Local Search Engine Placement, local SEO, online marketing, Search Engine Marketing, search engine optimization, search engine placement, Search Engine Results, Small Business Marketing, small-business, website design

Search Engine Optimizers

SEO is an abbreviation for “search engine optimizer.” Many SEOs provide useful services for website owners, from writing copy to giving advice on site architecture and helping to find relevant directories to which a site can be submitted. However, a few unethical SEOs have given the industry a black eye through their overly aggressive marketing efforts and their attempts to unfairly manipulate search engine results.

While Google doesn’t have relationships with any SEOs and doesn’t offer recommendations, we do have a few tips that may help you distinguish between an SEO that will improve your site and one that will only improve your chances of being dropped from search engine results altogether.

• Be wary of SEO firms that send you email out of the blue.

Amazingly, we get these spam emails too:

“Dear google.com,

I visited your website and noticed that you are not listed in most of the major search engines and directories…”

Reserve the same skepticism for unsolicited email about search engines as you do for “burn fat at night” diet pills or requests to help transfer funds from deposed dictators.

• No one can guarantee a #1 ranking on Google.

Beware of SEOs that claim to guarantee rankings, allege a “special relationship” with Google, or advertise a “priority submit” to Google. There is no priority submit for Google. In fact, the only way to submit a site to Google directly is through our Add URL page or through the Google Sitemaps (Beta) program, and you can do this yourself at no cost whatsoever.

• Be careful if a company is secretive or won’t clearly explain what they intend to do.

Ask for explanations if something is unclear. If an SEO creates deceptive or misleading content on your behalf, such as doorway pages or “throwaway” domains, your site could be removed entirely from Google’s index. Ultimately, you are responsible for the actions of any companies you hire, so it’s best to be sure you know exactly how they intend to “help” you.

• You should never have to link to an SEO.

Avoid SEOs that talk about the power of “free-for-all” links, link popularity schemes, or submitting your site to thousands of search engines. These are typically useless exercises that don’t affect your ranking in the results of the major search engines — at least, not in a way you would likely consider to be positive.

• Some SEOs may try to sell you the ability to type keywords directly into the browser address bar.

Most such proposals require users to install extra software, and very few users do so. Evaluate such proposals with extreme care and be skeptical about the self-reported number of users who have downloaded the required applications.

• Choose wisely.

While you consider whether to go with an SEO, you may want to do some research on the industry. Google is one way to do that of course. You might also seek out a few of the cautionary tales that have appeared in the press, including this article on one particularly aggressive SEO: search engine rankings. While Google doesn’t comment on specific companies, we’ve encountered firms calling themselves SEOs who follow practices that are clearly beyond the pale of accepted business behavior. Be careful.

• Be sure to understand where the money goes.

While Google never sells better ranking in our search results, several other search engines combine pay-per-click or pay-for-inclusion results with their regular web search results. Some SEOs will promise to rank you highly in search engines, but place you in the advertising section rather than in the search results. A few SEOs will even change their bid prices in real time to create the illusion that they “control” other search engines and can place themselves in the slot of their choice. This scam doesn’t work with Google because our advertising is clearly labeled and separated from our search results, but be sure to ask any SEO you’re considering which fees go toward permanent inclusion and which apply toward temporary advertising.

• Talk to many SEOs, and ask other SEOs if they’d recommend the firm you’re considering.

References are a good start, but they don’t tell the whole story. You should ask how long a company has been in business and how many full time individuals it employs. If you feel pressured or uneasy, go with your gut feeling and play it safe: hold off until you find a firm that you can trust. Ask your SEO firm if it reports every spam abuse that it finds to Google using our spam complaint form atEthical SEO firms report deceptive sites that violate Google’s spam guidelines.

• Make sure you’re protected legally.

For your own safety, you should insist on a full and unconditional money-back guarantee. Don’t be afraid to request a refund if you’re unsatisfied for any reason, or if your SEO’s actions cause your domain to be removed from a search engine’s index. Make sure you have a contract in writing that includes pricing. The contract should also require the SEO to stay within the guidelines recommended by each search engine for site inclusion.

What are the most common abuses a website owner is likely to encounter?

One common scam is the creation of “shadow” domains that funnel users to a site by using deceptive redirects. These shadow domains often will be owned by the SEO who claims to be working on a client’s behalf. However, if the relationship sours, the SEO may point the domain to a different site, or even to a competitor’s domain. If that happens, the client has paid to develop a competing site owned entirely by the SEO.

Another illicit practice is to place “doorway” pages loaded with keywords on the client’s site somewhere. The SEO promises this will make the page more relevant for more queries. This is inherently false since individual pages are rarely relevant for a wide range of keywords. More insidious, however, is that these doorway pages often contain hidden links to the SEO’s other clients as well. Such doorway pages drain away the link popularity of a site and route it to the SEO and its other clients, which may include sites with unsavory or illegal content.

What are some other things to look out for?

There are a few warning signs that you may be dealing with a rogue SEO. It’s far from a comprehensive list, so if you have any doubts, you should trust your instincts. By all means, feel free to walk away if the SEO:

• owns shadow domains

• puts links to their other clients on doorway pages

• offers to sell keywords in the address bar

• doesn’t distinguish between actual search results and ads that appear in search results

• guarantees ranking, but only on obscure, long keyword phrases you would get anyway

• operates with multiple aliases or falsified WHOIS info

• gets traffic from “fake” search engines, spyware, or scumware

• has had domains removed from Google’s index or is not itself listed in Google.

deep raj
http://www.articlesbase.com/seo-articles/whats-an-seo-102613.html

Technorati Tags: major search engines, many seos provide useful services, search engine optimizer, search engine optimizers, search engine rankings, Search Engine Results, Search Engines, search engines and directories, search results, what8217s an seo

Is your Website stuck on page one hundred and something in Google, or any other Search Engine for that matter? Well, if so you’re not alone. In actual fact most Websites will appear somewhere in the belly region of Search Engine rankings because they haven’t been optimized properly.

Unfortunately, just because you’re Website looks like the ‘dog’s danglies’ it doesn’t mean that’s what the Search Engines will think. In all honestly if you haven’t optimized your Website properly then you might as well not of bothered creating it in the first place.

Search Engine results hold the key to your Website and potential business either failing or succeeding. Get it right and you will have a constant stream, maybe flood of traffic on a daily basis for a long time to come. However, get it wrong and you’ll be the only person to visit.

So what can we do it make sure our Website appears on the first page of Search Engines like Google, MSN and Yahoo. Well I hate to shatter all those Search Engine Optimization experts’ dreams out there, but in theory it’s not difficult to achieve. I say theory because Search Engines are constantly evolving and what might be up to date and current now may well be old news tomorrow. That said, there are basic optimization tips we can administer that seem to remain constant in all Search Engines.

Search Engines love fresh original content. So if you’ve stuck load of extracts from articles all over your Website and are wondering why you’re not seeing much traffic. The chances are that other Websites are using that very same article and the Search Engines may have penalised your Website for displaying duplicate content. Always try to write fresh and original content, it may take longer but in the end you’ll be rewarded for your efforts.

Select Keyword Phrases that aren’t as popular, but will still yield significant traffic if you optimize your Website for them. Don’t go for the most searched for Keywords. Although this may seem like a good idea, it isn’t. By optimizing your Website for the most popular keyword phrases you’ll find that competition is extremely fierce and you won’t improve your ranking at all if you do.

Make sure you place your most popular keyword phrase within the title of your Webpage, as well as scattering it throughout the body of your page too. Don’t go mad as you don’t want to be spamming your keywords.

Godrob
http://www.articlesbase.com/internet-articles/get-into-bed-with-google-other-search-engines-top-seo-tips-74747.html

Technorati Tags: basic optimization tips, get into bed with google amp other search engines 8211 top seo tips, other search engine, other search engines, popular keyword phrase, search engine optimization, search engine rankings, Search Engine Results, Search Engines, top seo tips

Ethical search engine optimization (SEO) is very effective and a long-term process. Experienced SEO professionals first analyze each and every section of the website and then proceed to implement the Ethical SEO process.

For getting instant results some companies use black hat techniques, which initially may gain good results but later on loss all the importance and not even come in good search results. So it is very essential to avoid unethical SEO processes for better search results. Some such tips must be avoided while doing SEO are given as follows,

Avoid Targeting Irrelevant Keywords

Choosing the right keywords is one of the most important SEO factors, which can make or break the whole SEO campaign. Analyze the best relevant keywords that describe your business perfectly. There are so many keyword suggestion tools available to find good keywords and phrases for your website.

Avoid Ignoring Meta Elements (Title, Description, Keywords, Header tags)

Meta elements are very useful from search engine point of view as these come in search results. From this search engine crawlers get the information about the page. Better the Meta elements better the position of your website in search engine result pages.

Title tag is the most important place for keeping relevant business keywords. It comes at the top of the search results in targeting keywords. Keep the title up to 65 characters in title case and avoid using same title in every page.

Description is another important tag, which give clear description about the web page to search engine crawlers. Keep description up to 250 characters and avoid using all capital letters.

Header tags are used for headings. H1 and H2 tags are frequently used for writing headings. Avoid using images for heading.

Avoid Using Flash and Java scripts

Search engine crawlers are unable read and index flash and java scripts. So avoid flash images and Java scripts with in a page. If possible use external java scripts for better search engine index.

Avoid Using more Images

Try to keep fewer images on the web page. Because images make the site heavy and it takes long time to open in comparison to text.

Avoid not having Robot.txt file

Robots.txt file indicates the spider to crawl that page or not. When there is no robot.txt file search engine may not crawl it properly.

Avoid Improper Navigation

If the site is not properly navigated neither visitors nor the search engines can visit all the web pages easily which leads the visitors to spend very less time on your website.

Avoid Dynamic URLs

Search engines are unable detect dynamic web addresses. It will be better to convert dynamic URLs to search engine friendly url.

Avoid Spam Content:

Always try to put relevant, unique and keyword rich content in web pages. Do not put copied content.

Avoid Spam Back links

Try to get links from relevant web pages and categories with keyword rich anchor text. Avoid links from link farms, adult pages and other irrelevant inclusion.

While doing SEO, consider the above search tips for better engine rankings. Another most important thing is, keep updating your website in regular intervals with proper SEO analysis.

Rudradatta Rath
http://www.articlesbase.com/seo-articles/avoid-seo-mistakes-for-better-search-engine-results-698699.html

Technorati Tags: avoid seo mistakes for better search engine results, ethical search engine optimization, ethical seo process, experienced seo professionals, relevant business keywords, search engine crawlers, search engine index, search engine optimization, search engine result, Search Engine Results

The url or domain name of your online home business is an important place for your main keyword, but more often than not those just starting an online home business are not aware of this until after they have registered their domain name and started marketing their home business, but you can always register a sub-domain name with your chosen keyword included. There are many other ways to optimize a web site for the search engines.

The meta tags are part of the behind-the-scenes source code on your webpage that give information to the search engine robots enabling them to index your online home business website properly.

The title meta tag is what will show up in the search engine results as the title of your website and so it is one of the best ways to appeal to both search engines and potential website visitors. Add your main keywords into your title tag being careful not to stuff it with keywords so that it becomes meaningless to your potential customers. Certainly avoid just listing your keywords in the title tag. You need to aim to include a short, precise, descriptive piece of text that accurately describes what your online home business has to offer.

The description meta tag will usually show up under the title of your webpage in the search engine results, which means it is actually an advert for your website. Ideally this should contain text that tells the visitor what your online home business can offer them as well as contain some keywords. Limit your description to 250 characters including spaces.

Visitors to your site will find it helpful if they find headings and subheadings giving them an idea of what your site is about and by adding keywords to these headings and adding a piece of html code around the headings will optimize your site for the search engine robots. The search engine spiders will see from these headings that the content of your website reflects the keywords in your title tag.

The spiders crawl through your site looking for text to tell them how to categorize your site and it pays to make life easy for the spiders. They check how relevant the content of your site is to certain search terms, so you need to spread your keywords strategically throughout the text of your website. Place top performing keywords at least once or twice in the first and last paragraphs and mention them once in the body of your content. Use variations of your keywords instead of repeating the same keyword over and over again. Use strong tags to target phrases also. Do not over use bold / strong tags, use once or twice on each page.

Ideally, it is best to optimize your web page for two or three keywords at most. If you want to optimize your website for more keywords or if your website if offering a variety of products or services then rather create a separate web page for each product or service and optimize each page for related keywords. This way will ensure that a potential customer who clicked on a certain advert or link is taken straight to the page relative to their search, rather than to a home page where they have to look for the actual product they searched for. By streamlining the sales process makes it easier for potential customers to make a purchase.

Bear in mind that the search engine robots can only view text, when they come across images they will find no information to gather, as the html code for an image only identifies the location of the image. You can take advantage of the opportunity to add keywords by using an alt tag and title tag for the image. The alt text on images should describe the image and if possible these images will be related to your targeted phrase. The title lets you use alternate keywords without breaking the flow for visitors.

In the source code of your online home business website you will probably find images that make up the design of your site and these also offer the opportunity to use alt tags to add keywords. They may already be in your source code so you need to look for this code after the image location html alt=”” and you can insert your keywords inside the inverted commas, be sure to keep them brief and do not stuff with keywords.

Since search engine robots do not read punctuation marks such as full stop, commas etc., you can use a keyword phrase that runs from the end of one sentence into the beginning of another. In other words you do not have to contain your keyword phrase within a sentence.

Whether you are just starting an online home business or have had your website for a while, always follow the golden rule of organic search engine optimization i.e. Create your online home business web pages for your users, not search engines. In other words write a descriptive and convincing html title that will appeal to your visitors and then make sure that your keywords appear in the title in order to make it search engine friendly.

Cynthia Minnaar
http://www.articlesbase.com/seo-articles/online-home-business-ideas-and-tips-for-diy-organic-seo-125401.html

Technorati Tags: home business, home business ideas, meta tag, online home business ideas and tips for diy organic seo, Search Engine Results, search engine robots, search engine spiders, Search Engines, source code, Title Tag

stk.ly PUSH BUTTON CASH SITE

Technorati Tags: google places, Local Business, Local Search Engine Placement, local SEO, online marketing, Search Engine Marketing, search engine optimization, search engine placement, Search Engine Results, Small Business Marketing, small-business, website design

With all the talk about organic search engine optimization and how important it is to promoting a web site, some web masters are deluded into thinking that they have no hope of competing without the help of a search engine optimization professional. With no money to spend, these web masters just bemoan their helplessness and learn to live with the fact that their web sites will always be at the bottom of search engine results.

While paying an organic search engine optimization professional may indeed give a web site an enormous boost in page ranking, this does not mean that there is no other option left to the web master with no funds to hire one. There are lots of things in web site building and design that are commonly neglected when these details could have made a big difference in search engine rankings.

Begin at the basics: file naming and page title

The web site is a mine of opportunity to improve page ranking. A web master may not neglect to include keywords in the meta-tags and in the web content but has due consideration been given to the other elements of the web site?

One case in point is file naming. When the web site names the web site’s home page, for example, it is usually the case that the name chosen is “home.html.” Right there is one opportunity wasted. This name could have been turned into “pets-home.html” instead and thus would have included the keyword “pets” which would be more relevant to a web site dedicated to pets. The web designer could then have incorporated a keyword in the file name of each web page that makes up the whole web site, and the site’s relevance could have risen with it.

Another organic search engine optimization opportunity that’s often wasted is an untitled page. This is usually a mistake that’s been committed unwittingly and occurs due to forgetfulness and negligence on the part of the web designer. It is important to give a title to every page in the web site, and the more the page is relevant to keyword queries then the better the page title is.

Enhance and improve: keywords, hyperlinks and images

Even someone with little training in organic search engine optimization knows that the use of relevant keywords throughout the web pages will improve the overall search engine rank of the web site. However, some web masters merely include the keywords without trying to maximize their impact.

Keywords could have been turned into anchor texts that in turn direct the readers to other pages in your web site or to other sections of the same page. Doing so would have increased the effectiveness of your keywords and could have increased the ranking of your other web pages.

The navigation bar is also another means to improving page rank when it incorporates text links at the bottom that contain your keywords. Even navigation bars with images instead of texts should incorporate keyword text links underneath.

The images on the navigation bar and the graphics for web design purposes themselves could also incorporate alternative text descriptions that are composed of relevant keywords and can be seen by search engines.

Be accurate: relevant keywords

If keywords are important to search engine optimization efforts, then it is even more important to make sure that the keywords that are being emphasized all over the web site are truly and actually relevant. There is a need to know what keywords most web-surfers use in relation to the web site’s business or service field. Being off the mark on this is a certain way to get bottom rank in organic search engine optimization results.

Steven Dennis
http://www.articlesbase.com/seo-articles/organic-search-engine-optimization-the-basics-97407.html

Technorati Tags: case in point, organic search engine optimization the basics, search engine optimization, search engine rankings, Search Engine Results, web, web designer, web masters, web page, web site building

It is a well known fact that Internet advertising and marketing are on the rise nowadays. Almost every business knows that search engines can assist in driving traffic to their site since about 85% of net surfers look for information starting from search engines. Besides, they do not go beyond the first two pages or 20 websites listed. A good search engine optimization company would help you rank your website among the top 10. In this scenario, there is no shortage of search engine marketing companies so you can take your pick.

You will find that you have plenty of competitors vying for the first 10 or 20 page ranks so it would be wise to employ the services of one of the search engine marketing companies to boost your website’s visibility. There are plenty of companies to choose from but which one is the million dollar question. A search engine optimization company should be expert in formulating the keywords for your site. A good website may easily pass this criterion so it might still be difficult to select an appropriate search engine optimization company.

A website does not gain visibility in the search engines all at once; it takes a while, maybe even a few months sometimes for it to rank well in search engines like Google. If the keywords are not very competitive you might find your page at the top of the Search Engine Results Page (SERP). If they are, it could take even longer. In such cases you could fall back on the services of one of the search engine marketing companies.

Do not be taken in by any search engine optimization company that promises to give immediate visibility to your website by adopting search engine spam methods; your website will get debarred from the search engines. Search engine success comes after a lot of time, perseverance and most importantly, patience. So select one of the search engine marketing companies that tell you so rather than promise you the quick way.

Hence, in order to rank in the first page, you should opt for a search engine optimization company that can provide new and unique content that holds the attention of both the search engines and the visitors. After all, they don’t say “Fresh content is king!” for nothing. So if you take on the services of one of the search engine marketing companies that provide such content, your website visitors should get hooked and return to read more.

Search engine optimization is one of the most essential services provided by these companies. Since it is an important job, search engine marketing companies have experts who are highly skilled and talented in various areas like web designing, copywriting, link building, analytical skills and programming. 

A search engine optimization company also has an expert team dedicated to link building. These are chiefly content writers who write articles with new and unique content targeting the keywords and submit them to various article directories providing a link back to the site in the resource box. Another method is bookmarking the website on several popular social bookmarking sites. So make sure you choose one of the search engine marketing companies that have a proven track record. You can even check with their clients to make sure they are happy with the service provided to them.

Clint Jhonson

Technorati Tags: engine, engine optimization company, how to find a good search engine optimization company, Marketing Companies, Search Engine Marketing, search engine optimization, search engine optimization company, Search Engine Results, search engine spam, search engine success

When someone searches the web for information on products or services using a search engine like Yahoo, MSN or Google, it is the keyword or keyword phrase that is used to bring up the relevant web pages. Therefore, if your webpage contains attractive keywords that are most likely to come up in people’s minds while they browse through the internet searching for information, then it is most likely that your webpage be ranked on top.  

In Search Engine Optimization, the role of rich and attractive keywords and phrases play a very crucial part. The wide world of web is a place where everyone is competing for business and recognition. Search Engine Optimization Experts and SEO Consultants are professionals in this field who provide the required services in tweaking and formatting your website using the right content to propel it higher up on any search engine results page, thus divert as much internet traffic to your webpage, as possible.

Search Engines like Yahoo, Google and MSN use keywords and keyword phrases to rank websites and that’s why keywords are very crucial in Search Engine Optimization. Keywords are specific words or a set of words that internet users use to look for the information on a certain topic. The keyword or keyword phrase obviously will form the backbone or theme of the information that the user is looking for. For example, if they are interested in looking at purchasing or getting information on antique car models, then they would use ‘antique cars’ as keywords in their search. Keywords need to be used in the right percentage in your web page so that the web pages remain attractive to be read and visitors would like to return to browse through the website. Proper usage of keywords and keyword phrases ensure that your webpage ranks on top in any search. Too many keywords can also jam your webpage and the chances of the Search engine banning the webpage or website is also high.

Search Engine Optimization Experts and SEO Consultants are specialists who have years of experience in coming up with the right keywords and keyword phrases for any webpage or website. That’s why even if you have a small online business it certainly pays to seek the services of a SEO Expert and SEO Consultant. Paying a small fee will go along way to enhance your webpage, allowing more visitors to view it. SEO Experts and SEO consultants know how to pick the right keywords and keyword phrases that are not only relevant to your services or products but also most likely to make your webpage or website stand out during a search. The trick lies in using the right keywords to enhance Search Engine optimization. Using relevant keywords and keyword phrases ensures that the content on the page makes sense to the visitor otherwise most likely they would leave without even browsing through the entire page. Enticing the web surfer using unique and attractive keywords and keyword phrases ensures that your website or webpage opens up right at the top during a Search Engine optimization routine. Keywords and keyword Phrases are thus very important in any Search Engine Optimization and the services of SEO experts and SEO consultants are absolutely necessary.

Joel Mclaughlin

Technorati Tags: engine optimization experts, keyword phrase, Keyword Phrases, relevant web pages, search engine, search engine optimization, search engine optimization marketing, Search Engine Results, search engine results page, the role of keywords in search engine optimization marketing