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Search Engine Optimization (seo) and Ranking – Achieve More With Less

Monday, February 7th, 2011

There are billions of websites on the Internet and every website owner wishes dearly to see their website/page rank in SERPs (Search engine Results Page) for particular keywords/phrases, if not at the No.1 position, at least on the first page.

Most website owners read some ebooks and online material on SEO tactics and try to implement the methods and tactics themselves. Some do succeed with proper implementation of methods and regular and continuous SEO. But most of them fail due to the fact that they do not implement the methods and tactics properly or continuously. Many website owners, after continuous failure, and resulting frustration, hire or contract with a SEO/SEM company or SEO Freelancer and let the professionals do the job.

But does this really work. SEO is not an exact science and there are no specific tried and tested methods and tactics that have been scientifically proved to work. The Google algorithm calculates millions of parameters for a website/page to assign PageRank and nobody is sure what these parameters are. Neither does Google inform the public about the methods and tactics that can be used for ranking and achieving Google PageRank.

Although Google does not inform the public about methods and tactics, it does have specific guidelines which can be followed to achieve the coveted Google PageRank and ranking in SERPs for keywords/phrases. There are many such guidelines, but one of the most important is to acquire Back links for the website. Back Links are links on other sites that lead to your website. But that does not mean that you have to acquire Back Links from any website. Google guidelines state that the number and quality of back links is important.

But you should also take care to see that the Back Links come from good, content rich, theme related (websites with content related to your website), higher PageRank websites, and not from bad neighborhoods like Adult sites, gambling, online pharmacies, etc, unless your site is related to Adult content, gambling, and online pharmacies. Acquiring thousands or even a hundred thousand Back Links from unrelated, low PageRank, or bad neighborhood sites does not help your website achieve PageRank. What is required are a few hundred good quality, high PageRank, thematic Back Links. Most website owners just concentrate on acquiring Back Links, no matter where they come from, the PageRank of the page with the Back Link, and improper anchor text and Link text.

Although acquiring theme-based back links from content rich sites is important, as is the PageRank of the page that has the Back Links, the number of links leading to your website/page is important too. Acquiring a few Back Links from content rich websites is not enough to achieve ranking for the website. Nobody knows for sure how many good quality Back Links will make a site rank in SERPs, and Google is not telling.

Therefore that leaves the website owner or SEO professional with just one option and that is to continuously work on acquiring thematic Back Links for the website/page until the desired PageRank and ranking for keywords is achieved. The reason for continuous SEO is that Google does not assign PageRank and ranking for keywords immediately and takes a month or two to assign new Back Links that have been found around the World Wide Web, to your website and in turn realign the PageRank. Google regularly assigns and deletes Back Links to your website/page. Therefore SEO should be a continuous process to increase Back Links, PageRank and ranking in SERPs. Besides the Quality and Quantity of the Back Links, the anchor text of the Back Link is important too.

For more information and SEO Specialist advice on acquiring PageRank and Quality One-Way
Back Links through Professional Article Writing and Article Submission, please visit the site.

Sunil Punjabi

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Search Engine Optimization – 7 Plus 2 Killer SEO Techniques

Sunday, February 6th, 2011

As more and more people round the world are surfing the net everyday, the competition to attract their attention has increased by leaps and bounds in the recent years. Companies – big and small, professionals and individuals are all in the race. Innumerable web pages are being produced and being hosted everyday. All of them are keen to rank high in the SERP or Search Engine Result Pages. and the so the SEO experts are busy than ever before.

An experienced SEO professional knows that the way major search engines like Google, evaluate web pages has changed through these years. Search Engine are getting smarter and smarter. Fooling a search engine is becoming harder. Or should I say risky. When you try to fool search engines, you run the risk to get banned. So, what triumphs? Real good contents? Back linking? What else?

Let’s see what are the hottest SEO ‘on page’ and ‘off page’ techniques on which SEO experts have unanimously expressed their trust. This list is not necessarily on merit basis, I mean, the first factor on top of the list doesn’t mean that it is the most important SEO factor.

On-page techniques

1. The Title tag

Go to the Google search page, type any keyword and hit enter. Have you ever noticed the starting line of each result ? It’s the ‘title’ of the web site. So, it goes without saying that ‘title’ is important. You must have an appropriate ‘title’ for your web site containing the most relevant keywords.

2. Meta Description.

You will often hear or read that Meta tags are no good anymore. But the Meta Description tag still holds good. You will never find an optimized web page without it. No SEO skips this one, on the contrary takes care that the description is comprehensive, precise and to the point.

3. H1, H2, H3 tags

The headings. The ‘H1′ tag or the header is most probably the most significant body tag in terms of SEO along with the ‘Alt’ tag . It is supposed to be the main headline of a web page and should comprise of its primary keywords or key-phrases. You should have precisely described ‘H1′ tag on each of your web pages. If you don’t like the look and feel of the ‘H’ tags, use CSS to design it to your choice.

4. ‘Alt’ tags.

Unfortunately search engine spiders cant view the images on your web pages. Neither they can view those lovely Flash content or animated GIFs displayed in the pages of your web site. They can only read texts. so feed them with some descriptive texts about the images or Flash contents that you may have on your web pages as alternatives. The primary use of the ‘Alt’ tag is to describe your images or the likes of Flash banners etc. Use this to your advantage – use your keywords as ‘Alt’ tags. It really helps and is widely used by all SEO experts.

5. Internal Anchor Text links

Using ‘Anchor Texts’ to link other pages of the web site is now being considered as one of the most important factor that influences page ranks. You can judge it yourself. Choose any well optimized web site with high page rank. Go to the Google search page, type link:thesiteyouchose.com and hit enter. The search will return with several pages and you will notice that quite a few of them are from that very site itself. So, instead of ‘click here’ do consider using ‘For more information on something go to the something page’ (replace ‘something’ for anything you like). I hope you got the idea.

6. Suitably named files and folders

This concept is also relatively new. It has worked like a charm for me. The idea is to name a file ‘contact-a-web-designer.html’ instead of just ‘contact.html’. Or rename your ‘download’ folder as ‘download-cheap-web-templates’. Does it make any sense? I hope it does. Try it, you will not regret.

7. Quality content.

That goes without saying. Good, quality content which is appealing to the viewers is indispensable. Nothing can influence the search engine more, make no mistake. Make sure you write the contents for your web site visitors and not the search engines. And it is very important that you add fresh contents to your web pages regularly – it tells the search engine that your web site is very much alive.

Off-page techniques

1. Link building

Good content and consistent link building – the two most important factors of Search engine optimization. Gone are the days where any links were good enough to achieve good page ranks with the search engines. Now you should take utmost care on who are linking to you and from where? You must have come across the terms like “relevant web site/page” and “good neighborhood”. It means that you get more credit if you get back-linking from web sites which are based on the same theme as yours and preferably have high page ranks – the more the better. And instead of placing your url as links use your primary keywords as Anchor Text links.

Now the million dollar question ? Who is going to link to you? Why should well established web sites with high page ranks will consider linking to a new site like yours? Well to harm trying. Most of them will not, but if you have a decent site with quality content some may just agree. But don’t worry. Fortunately you have some other options to gain some back-links. Submitting to directories is certainly one of them. Try writing some good articles on your web site theme and submit them to directories round the world. Most article directories will allow you to put a couple of links inside your article provided your article is good enough to be selected. Start trying and you will soon find that it’s not that hard. submitting to various directories get your web site indexed by the search engine much faster than otherwise.

2. Approach

Yes. Your overall approach towards optimizing your web site will eventually influence your site’s ranking in more than one ways. ‘Slow but steady’ should be the right approach. You can’t achieve anything here in the SEO world overnight. patience is the key here. Don’t try to optimize your site for broad keywords like ‘web design’ or ‘Pizzas’ at the first instance- it will be sheer waste of time and energy. Rather chose what is known as ‘long tail technique’. For example go for ‘affordable web site design Santa Monica’. And when you have got some results start working on those broader keywords. And you should have the same approach towards link-building as well. Be realistic. Don’t try to get too many links too fast. search engine call it spamming and they ban spammers. Just keep every thing plain and simple.

It is not so hard to earn money from the net. But you should make your self deserving. it is not hard to attract visitors to your web site, but then again your site should worth it. And believe me, you can make your web site worthy.

Amitava Roy Chowdhury
http://www.articlesbase.com/seo-articles/search-engine-optimization-7-plus-2-killer-seo-techniques-87127.html

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Importance of on Page Optimization in SEO

Saturday, February 5th, 2011

Nowadays Search engine optimization is the hottest topic for the business entrepreneurs who want to launch their product online. Due to on-page optimization and off-page optimization, website gets top search engine ranking. Both methods of search engine optimization are good but off-page optimization is more powerful than other.

Off page optimization plays a vital role in getting a higher rankings over major search engines. Off page optimization essentially refers to one very important factor and that is which other websites are linking to your website. Off page Optimization handle number of things off page to improve your search engine ranking and drive targeted visitor traffic to your website. Off page optimization is the continuous process in web site promotion. It’s like making online marketing of your web site. In off page optimization you don’t require to change anything in web site design or layout.

Why? Search engines generally tend to believe that the number and quantity of back links to your web site proxies for the importance of your web site. So if you have more back links (inbound links) to your web site and they are of a higher quality, then your web site should rank higher in the search engines.

Optimization

Those results are there simply by a combination of several mathematical formulas including On Page Optimization. If you want to maintain a successful web presence you need our on page optimization services. Many website owners need just a bit of On Page Optimization, some need more such as directory submissions and links. You can have a rich site and rank great, it’s all about the methods you use to achieve the best possible On page Optimization you can.

Search engine optimization can be easily applied to any web site. Search engine optimization is to make proper changes in your web site such as adding noticeable text so that the search engines are able to see them. In the last few years, the web sites are using latest technologies such as flash, java etc that hides the content from the search engines. Search engine optimization makes sure that the search engines do not overlook your web site.

On page seo generally deal with such areas as optimizing the title, the keywords, the description, and the contents in such a way that when the search engines read the source code of the page, the automatic assumption is that the web page has as its main premise, the idea that the keyword emphasized, connotes.

On-Page optimization techniques

It is important that you perform keyword research on every single keyword that you choose to use. Many experts believe that you should optimize every single web-page based on one or two keywords. It is also important that you use long-tail keywords, simply because long-tail keywords are less competitive, and you will receive highly targeted visitors to your website.

So what are the on page search engine optimization techniques? In short, the on page search engine optimization techniques revolve around the idea of using and strategically placing your keyword or keyword phrase in various specific locations on your webpage and your webpage code.

Read About Search engine Optimization Also Read About Optimization Algorithms and Web Page Optimization

seotips8
http://www.articlesbase.com/seo-articles/importance-of-on-page-optimization-in-seo-755558.html

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Recognizing Bad SEO Consultants Optimization Practices

Friday, February 4th, 2011

You’ve worked hard on your web site, and now you need the help of SEO Experts to assure your site ranks at the top of search engine results. But how do you find the right SEO Consultants that will help, and not hurt, your web business? Here are a few tips on things to watch for as you select your SEO Consultants. – If the service you’re talking to claims to know the search engine algorithm, look somewhere else. No one person at any search engine knows the whole formula. In fact, the algorithms are tightly-held secrets, and they change frequently. – Submitting your site to thousands of search engines doesn’t help. If your potential SEO Consultant makes their sales pitch based on site submissions, find someone else. Search engines will find a well-designed search optimized site through links, information-rich content, and simple navigation. – Large-scale trading of links with other sites is not the best way to optimize your web pages for search engines. Link-building can be important, but successful link building focuses on links that are directly relevant to your content. SEO Experts who offer mass link trading schemes are misrepresenting the role of links in search engine formulas. On the other hand, when SEO Consultants offer a sensible link-trading strategy customized for your content, they may be performing a valuable service that will improve your web site’s ranking. – Multiple domains or micro-sites do not help your main web site’s search engine performance. They add to your cost, and they require more effort to create new content and links for the micro-site. SEO Experts who recommend doing this do not have your best interests in mind. However, those who recommend adding new unique content-rich web pages to your existing site are on the right track. – SEO Consultants that recommend large usage of redirects do not understand how the search engines work. If they propose using a temporary redirect for any reason, look elsewhere for help with your site. – Your SEO Experts should be willing to share with you the details of their strategy for your web site. They should learn about your company’s objectives and products and explain how their strategy will help your business. If they are unwilling to give you the details of their approach, they are most likely using unethical approaches that could get your web site banned from a search engine. – SEO Consultants who recommend and use “tricks” aren’t in business to help you. If they even mention things like cloaking, hidden text, or keyword stuffing, run as fast as you can. These unethical practices will get your web site banned from search engines who have figured out how to find such tricks. – A company that guarantees a number one ranking is not telling you the whole truth. No one can guarantee a top ranking because no one can control the behavior of search engines. SEO Experts who truly understand search engines promise increased traffic and sales leads, not top rankings.

Joel McLaughlin

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Seo Optimization

Thursday, February 3rd, 2011

When you keep talking about improving your website, SEO optimization plays a major role in that. You have to apply SEO optimization to get your website ranked highly by the search engines which would in turn generate traffic to your site and which would introduce potential clients to your site. The potential clients becoming your customers depend on the optimization process that you have followed.

When you talk about SEO optimization it is also about the two things that it does. First step is what is prepared for the website actually and the second one is what is made off the website to make your website a success. There are many things that can be done with your actual website by applying the SEO optimization to increase the website’s result in the SERP.

The first thing that is done with your website through SEO optimization is the hierarchy of the web pages in your web site. The web pages that are listed in your web site have to follow a particular hierarchy. The home page which has all the basic information about your website has to be at the top. The other pages in the web site also be arranged in such a way that they are easily reached by the users. The home page is supposed to be at the top because if the visitor is attracted to your home page only he will go through the entire content. This brings us to the content of your website. The quality of the content should be best and it has to fill with blogs and articles throughout.

The optimization of your keyword is important in the SEO optimization. Without choosing the right and appropriate keyword your website cannot be ranked high in the Search Engine Result Pages (SERP). The often used keyword has to be researched and used. The key words should limit itself to a maximum of ten phrases. All the phrases that you are using in your website have to be present in the key word Meta tag.

The other important aspect of SEO optimization is the sitemap which gives an idea to the visitor about the structure of your web site and this optimization helps your web site to be easily approached. The density of the key word is also important when you do the optimization. The tags like the Meta tag and the author title are also important. To generate a high traffic to your website the content of the site, the incoming links and the links to the other website, a good website title are all important. The SEO optimization also tells you how to avoid the things like the keyword stuffing and also the hidden texts as they will pull down your ranking in the SERP.
SEO optimization is the need of the hour for most internet marketers. An internet marketer has to optimize his/her internet marketing site if he/she wishes to remain competitive. Search engine optimization techniques often determine the success or failure of am internet marketing venture.

Carrie Bliss

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Surefire Reasons California SEO and Search Engine Optimization is Still Happening!

Wednesday, February 2nd, 2011

California, being one of the largest states in the United States has seem tremendous growth and success since it’s inception in 1821 when it became an independent republic as the 31st state of the United States (1850).

Tough economic times lately have put a drain on the economy, however the State’s business owners are seeking out new ways to improve business in these tough economic times. Many companies are realizing the power of the Internet and the amount of targeted business that can be created from utilizing it.

One of the most popular ways of gaining business online for California companies is search engine optimization, aka SEO.  SEO is an effort made to improve the natural search engine results provided by search engines such as Google, Yahoo and MSN.

The California SEO industry has held strong in these tough economic times, because businesses understand the need for cost effective business marketing, and SEO has an amazing intrinsic value.

Many companies in California have seen a “new age” Gold Rush through the internet. Many companies that succeed online have been up and running for over a decade, however new companies can capitalize on the same potential by investing in Search engine optimization.

Whether you are a large corporation in Los Angeles or a small company in Encinitas, you can definitely increase targeted leads to your business by implementing SEO in to your business plan.

We recommend you seek out companies that have an excellent track record for success. Because, like any industry – there are many service providers lurking around, and only a few have the talent and knowledge to succeed online.

Before hiring a SEO company, talk to the company and ask direct questions. Such as “Can I see your portfolio?”. Or ask if they can provide references from past customers. This will help you to weed out the poorly performing SEO companies from the mix.

Like any investment, think smart before jumping in. This will save you time, money and hassle. 

I recommend you search the internet for terms such as California SEO, or California Search Engine Optimization to find a company that performs well on the web.

Compare prices, but also find out what you will get for the prices. Some companies will only charge a minimal fee of several hundred dollars per month, and others will ask for much more.  You need to really determine how much the company can benefit you and whether you are comfortable working with that particular company.

Hopefully this article has helped to give you some understanding and advice in finding a SEO consultant in California. Best of luck to your future business ventures, and hopefully your business can succeed online.

Joel Mclaughlin

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How to Get Free Traffic to Your Website Using Search Engine Optimization (SEO)

Tuesday, February 1st, 2011

How to get free traffic to your website using SEO

There are many ways to get free traffic to your website but I am going to focus on search engine optimization.

SEO is the most common but also one of the most competitive and therefore difficult to master technique to get free traffic to a website. SEO is the art of building your site so it ranks high on the search engines like Google, Yahoo and Bing.
Here are the keys to SEO:

1 Write great content

Writing great content and plenty of it is key to the search engines ranking your site well. Every site should have at least 15 pages each with over 800 words.

2 Keywords

Choose keywords that you want to rank high for these keywords should be relevant to your content. Scatter these keywords throughout the content and especially in the h1, h2 and h3 headings.

3 Use video

Search engines especially Google who own YouTube love video. You should use at least one video on each page of your site. If you can create your own video that is best because it will grow your image online but other people’s video from YouTube who give you the HTML on the video’s page will do if you can’t make your own video.

4 Optimize your images

I am sure you have images on your website then it is important to name the images using the keywords you want to rank high for.

5 Internal links

Internal links are links to different pages in a website. They tell the search engine what the different pages are about as well as helping visitors to navigate around your site. When you are creating internal links you need to use keywords in them, never create internal links that say click here or read on if you linking to a page titled SEO advanced then use that title or the keywords in that page like search engine optimization. To prove my point search for click here on Google, you will see Adobe come up number 1. That’s because so many people link to Adobe with click here.

6 Incoming links

Search engine optimization is now a popularity contest because Google have changed their algorithm (the way they search and rank web pages). They changed this because people were abusing their search engine by packing their websites with keywords or doing link swaps (linking to another person’s website and them linking back). Although these are perfectly legal they weren’t bringing up the best results for searchers.

So now the most important part of SEO is inbound links from other related and well ranked websites. So how do you get these links when it seems they are out of your control. One way is to write articles about topics in your site and publish them to relevant websites or article publishing sites. Make sure to link back to your website in these articles these links should also contain keywords. Another way is to join some social networking sites like Facebook, Twitter etc and link back to your site, you can also ask your friends on these sites to link to you. Of course the most effective way to gain links is to write great content people will want to recommend but make sure to get these people to link to using keywords. This is key in helping the search engines rank you higher. For example if you search click here in Google, Adobe will come up number one this is because so many people link to Adobe with click here. The best way to get people to link to you using keywords is to ask them in your content or to provide links for them although this will require some coding skills.

7 Create and submit a site map

You need an xml sitemap for search engines to crawl your site and therefore index it. You can create an xml sitemap for free with many different xml sitemap creators.

8 Name your pages right

Why would you want to create a page on your website and not name it right. What you often see on the 10th page of Google is a site that has it’s pages named as 12544745 but when you go to the 1st page you find sites that pages are named with the keywords you have searched for on Google.

9 Meta tags

Meta tags are found in the HTML of all well ranked pages. The tags are only visible to the search engines. Their purpose is to tell the search engines are the search engines what the page is about that is the description tag. The other tag is the keyword tag which tells the search engine what keywords you want to rank high for. In the description tag you need to write a short sentence about the page, your sentence should contain keywords and be a flowing sentence but it is best to avoid stop words like a or the. The keyword tag contains all the keywords for the page comma separated, the keywords can also be keyword phrases with two or three words in each.

Please note that SEO is not an instant fix and requires work and time before it pays off. But if you follow these 9 techniques and give it some time you will see a massive pay off.

mark collier

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Successfully Marketing Your Blog With Search Engine Optimization (SEO) Techniques

Sunday, January 30th, 2011

The final method you can use for marketing your blog is through the use of search engine optimization, or SEO, techniques. Search engine optimization involves taking steps to make your blog more attractive to the search engines so the search engines will provide your blog with a higher ranking on the organic search engines results page. Obviously, the higher your blog is ranked on the results page, the more likely it is that people will visit your site. And, since these search engine results are completely free, you don’t have to worry about paying every time someone clicks on your link.

Getting your blog to rank naturally high on the search engine results is possibly the best way to market your blog. Not only does it cost nothing, but many people don’t bother to look at the sponsored links that are brought up from a PPC campaign. In addition, simply having your site ranked high on the list automatically makes your blog appear to be more relevant and reputable in the eyes of those who are searching for a particular keyword phrase.

There are numerous ways you can get your blog to rank higher in the search engine results pages. One method is to incorporate certain keyword phrases into your blog posts. In order to give yourself the best chance for success, visit a site such as Google Adwords and look at the popularity of various phrases that are related to your site. Ideally, you should target those phrases that are searched often but that do not yet have a great deal of competition on the Internet.

Creating links within your blog also helps increase your search engine standing. By linking various relevant posts to one another, the search engines are better able to crawl throughout your blog and analyze what it has to offer. It is also beneficial to build up your incoming links, which are links coming to your blog from other blogs and websites.

There are several methods you can use to increase your incoming links. If you engage in social networking, you can build your incoming links by leaving a link to your website at forums, blogs and other social networking websites. You can also increase your incoming links by guest blogging on other blogs and by submitting articles to article directories. If your article is good enough, it may go viral. This will help increase your incoming links while also improving your overall reputation within your target market.

The way your blog is set up can also have an impact on your search engine ranking. If your blog is full of broken links, for example, the search engine spiders will not be able to comb through your blog properly. As a result, the spiders may think your blog has less to offer than it really does. Therefore, if you are not comfortable with the technical aspect of maintaining a blog, it may be worthwhile for you to hire an expert to help you with the initial set-up. That way, your blog will be attractive and easy to navigate for search engines and for your readers.

Larry Mccullough

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Busby SEO Test : SEO Lesson (off-page Optimization)

Friday, January 28th, 2011

For newbie (someone who just start to know and learn about internet marketing), Search Engine Optimization or call SEO maybe sounds like an unusual thing. Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on tops.

There are 2 kinds of SEO activities:

  1. On-Page Optimization.
  2. Off-Page optimization.

For On-Page Optimization, you can READ HERE. Now, let’s we talk about Off-Page Optimization. Off-Page Optimization is an activity that we do to our site to make Search Engine robot think that our site is popular than other site. It is also call Link Popularity.

The major component of Off-Page Optimization is through Back Links. Back Links are incoming links to a website or web page. In the search engine optimization (SEO) world, the number of back links is one indication of the popularity or importance of that website or page (though other measures, such as Page Rank, are likely to be more important).

There are 2 types of back links:

  1. One Way Link Back. Its mean that other people give their link to our website, but we don’t give a back link to them. It is usually happen when our site has a good reputation and has interesting information for them.
  2. Link Exchange / Link Partners. It is usually do for a new website.

Both of them are good but the best one is if your website gets One Way Link Back from other site.

If you do Link Exchange, you must be careful. Here are some tips to do Link Exchange:

  1. Choose other website that has the same topic with yours. For example if you have a website about wedding, it is better that you make a link exchange with website about cake, ring, diamond, etc.
  2. Choose website that have higher Page Rank. To know about other website Page Rank, you can download Google Toolbar (http://toolbar.google.com). If you can get a link from them, it will make your website become popular on search engine robot faster than others.

Page Rank 0 -> Go Away!

Page rank 1 -> Can be consider for newbie

Page Rank 2 -> OK

Page Rank 3 -> Good

Page Rank 4 -> Very Good

Page Rank 5 -> Excellent

Page Rank 6-9 -> Outstanding

  1. Pay attention on where your link will be added. You must reject if your link is on the page that have 0 (zero) Page rank.
  2. Count how many links on the page where your link will be added. Try not to give a link to other website that has more than 50 link partners on the same page.
  3. Use anchor text, usually our main keyword to be as link.

Read and practice it, I can guarantee you will get a better rank on the search engine than others.

Lindawati

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On-page Optimization is the Key of a Successful SEO Strategy

Thursday, January 27th, 2011

On-page optimization (or website optimization) is what you do on your pages to make them attractive for search engines. On-Page factors are related directly to the content and structure of the website.

Off-page optimization is what you do to increase page rank and link popularity. The goal of Off-page optimization is inbound links.

SEO experts say off-page optimization is more important than on-page optimization because with off-page optimization you can improve your page rank and link popularity; I agree, but I believe that the key is on-page optimization or the key is quality of your website.

Why do I think that On-page optimization is the key?

The goal of off-page optimization is inbound links. Now if you do on-page optimization very well, there are so many eager webmasters that want to exchange link with you.

On-page optimization is important because you should try to write a relevant text to a topic and make a trustworthy and valid web site for search engines.

If you design a quality website and do on-page optimization well, many websites link to your site for free.

1214521235landing page optimization On page Optimization is the Key of a Successful SEO Strategy

How to write a relevant text?

In my idea for writing a relevant text at first you should limit your thought to a specific topic. So search in your mind to find a specific and relevant topic then do keyword research. For example writing about “search engine optimization” is a general topic, but writing about “MSN optimization” is very better.

Sometimes people focus so much on SEO that they forget their visitors. Notice that the first aim is to satisfy visitors. If you do this, search engines always attention to your website, because search engines provide their result to satisfy their searchers.

On-page optimization (website optimization) can be divided into two branches; factors that depend to the structure of website and factors that depend to content you write.

Sortins Technologies

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